Striped Horse

UI/UX Design Services

A website can look stunning and still lose visitors in the first ten seconds. If users cannot find what they need or feel friction at any step, they leave. Striped Horse designs interfaces that are both visually striking and genuinely easy to use, so every visit moves people closer to action.

We combine user research, conversion-focused design, and clean development under one roof. Every interface we deliver is tested across devices, built for accessibility, and shaped around how real people behave on the web.

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Brands We've Designed For

Our UI/UX Web Design Services

From early research to final interface, we cover every part of the UI/UX process. Whether you are starting from scratch or improving what you already have, our ux/ui design services are built around your users and your business goals.

UX Research & Strategy

Great design starts with knowing who you are designing for. We dig into your audience through interviews, behavioral analysis, and competitive research, then translate those insights into a strategy that guides every decision that follows. The result is a foundation built on evidence, not assumptions, so the design choices we make later are choices you can defend.

Wireframing & Prototyping

Before any pixel gets polished, we structure the experience. Wireframes define the layout, hierarchy, and flow of each screen, and interactive prototypes let you click through the site as if it were already built. This is where big questions get answered cheaply, so by the time visual design begins, the bones of the site are solid and signed off.

UI & Visual Design

This is where your brand comes alive on screen. We craft interfaces that are distinctly yours, with considered typography, color, imagery, and motion, all working together to create something that feels polished without losing personality. Every element has a purpose, every screen feels part of the same family, and the result is a site that looks as good as it performs.

Conversion-Focused Design (CRO)

Beautiful design that does not convert is just decoration. We design layouts, calls to action, and user flows that guide visitors toward the outcomes that matter to your business, whether that is a demo request, a signup, or a sale. Decisions about placement, hierarchy, and messaging are made with conversion in mind, not as an afterthought.

Responsive & Accessible Design

Your site needs to work for everyone, on every screen, from a flagship desktop monitor to a five inch phone. We design responsive layouts that adapt cleanly across breakpoints and build to accessibility standards so people using screen readers, keyboards, or assistive tech get the same quality of experience as anyone else. Doing it right is good for your users and good for your business.

UX Audits

Already have a site that is not performing the way it should? We run a thorough audit of your current experience, reviewing usability, navigation, accessibility, and conversion paths, then give you a prioritized roadmap of what to fix and why. Whether you act on it with us or on your own, you walk away knowing exactly where the leaks are.

Our UI/UX Design Process

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01.
Discovery and Brand Audit
We start by understanding your business, your audience and your competition. If you have an existing brand, we audit what is working and what is not before we build anything new.
02.
Brand Strategy and Positioning
We define where your brand sits in the market, who it is speaking to and what makes it worth choosing. This is the strategic foundation everything else is built on.
03.
Creative Direction
Before design begins, we align on the visual and verbal direction. Mood, tone, references and creative territories, all signed off before a pixel is moved.
04.
Design and Refinement
Strategy becomes identity. We design your full brand system and refine every element through rounds of feedback until everything works together.
05.
Brand Guidelines
We document how your brand looks, sounds and behaves so anyone who uses it, now or in the future, applies it consistently.
06.
Handoff and Rollout Support
Every file, every asset, every guideline, handed over cleanly. We stay available as your brand goes live.
Design and Development Under One Roof

Our designers and developers work side by side from day one, so every design we deliver is buildable, and every build stays faithful to the design.

Built to Convert From Day One

We do not treat conversion as a bolt-on. From the first wireframe to the final interaction, our designs are shaped around the actions you need users to take.

Research-led, not guesswork

We start with what your users actually need. Research and behavioral insight shape the strategy before design begins, so decisions are grounded in evidence.

Multi-Platform Expertise

We design with the platform in mind, whether your site lives on WordPress, Webflow, Shopify, Drupal, or a custom build.

Deep Industry Experience

We have designed for healthcare, finance, SaaS, education, ecommerce, law, and beyond, so we walk into your project already understanding your space.

A Track Record With World Class Brands

From early stage startups to companies like Petco, Stanford, Cisco Meraki, and Johnson & Johnson, we have designed digital experiences that perform at every scale.

Work with us

Why Choose Striped Horse as Your UI/UX Design Agency

WHAT OUR CLIENTS SAY

"They're great in every category, and not only the work they do is great, but they are very accommodating and communicative. I was very fortunate to have Danielle leading the web development team-- it was no easy task to take over a year-long project along with a bunch of new devs to work with into a working product in less than two months' time. One of the challenging project-wise for our university website project and she got the team doing good work and managed to get where we need to be. I will continue to work with her!"
Bryce Chapman
Bryce Chapman
Marketing Communications Director, Gallaudet University
"They helped to make our website redesign a success. Danielle was a very quick communicator and patient with our team throughout the entire process. She was knowledgeable and always able to clearly answer my (many!) questions. Our team is very happy with the outcome of our new website. I would recommend Striped Horse to anyone looking for web design services."
Whitney Novellino
Whitney Novellino
Director of Marketing, Magview
I can't say enough good things about working with the Striped Horse team in designing a new website for our Center at Stanford. They were fantastic -- really responsive, creative and solutions-oriented, hard-working and on-the-ball in all aspects of managing and executing a complex project like this. Their rates are quite reasonable given the incredible value you get from the work. And the outcomes are terrific - they created a great-looking, user-friendly site designed to optimize for our goals. My strong recommendation is: do not delay, and try to get the Striped Horse team to work with you on your project! You can't do better, and you won't regret it.
Jason Solomon
Jason Solomon
Executive Director, Stanford Center on the Legal Profession
“They ask all the right questions, understand the requirements and put forth their excellent design skills and problem solving to deliver above expectations. Would be thrilled to work with them again!"
Bianca Penaloza
Bianca Penaloza
Pledge 1%
“Danielle was fantastic. Quality, knowledge, customer service and communication exceeded expectations. I would recommend her in a heartbeat and will be using her again at some point in the future.”
Maxwell Hogan
Maxwell Hogan
League Commish
“They produced a beautiful landing page, were very quick to respond and really made the whole process very simple. They will be re-doing my entire website shortly. You won't be disappointed when you hire them.”
Joshua Johnsonc
Joshua Johnsonc
Paul L. Johnson Interiors inc.
“The team did everything wonderfully!! Talented and creative professionals, exceptional communicators and efficiently worked, I really hope to engage with them again.”
Charlie Skinner
Charlie Skinner
CEO, EMSI
"The team rocks! They're super efficient and gets things done, is highly knowledgeable, and taught me quite a lot about the process of building my site. I'd recommend them to anyone in a heartbeat."
Alec Holcomb
Alec Holcomb
Owner, AlecHolcomb.com
"The team is amazing. Filled with visionaries and helped problem solve for all our our company needs. Will definitely use them again."
Nirav Patel
Nirav Patel
Owner, Complete Balance Solutions
"They have a can-do attitude that makes the process much easier & effective, it was a pleasure to get quick responses and support for all our issues and needed changes to the new website. I will definitely approach again in our next project!"
Yoni Eyal
Yoni Eyal
Sequoia Life Settlements
"The team delivered a fantastic design. The designs not only looked good but they actually performed well. They produced tangible results (ie. more conversions)."
Devon Charles
Devon Charles
Lead Marketer, Bluebearry
"Amazing in every sense! Worked with me to get exactly what I wanted, even when I changed my mind; was patient; took initiative; was creative. The list goes on and on. I will definitely hire again for future needs!"
Blakely Hull
Blakely Hull
Blakely Hull, Realtor

UI/UX Design Agency FAQs

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Striped Horse