Striped Horse

Dental Website Design and Development

Your website is often the first impression a patient has of your practice. If it looks outdated, loads slowly, or makes it difficult to book an appointment, potential patients move on to the next option.
Striped Horse designs and develops dental websites that build trust, simplify the patient journey, and turn visitors into booked appointments. From patient-focused UX and online booking integrations to local SEO and ADA-compliant development, our team handles it all from one place.

Dental Web Design Services

Patients choose a dentist the way they choose any service provider: they search, compare, and decide based on what they see online. If your website does not make it easy to understand your services, see your office, and book an appointment, they move on. Our dentist web design services bring branding, design, development, and marketing together so your practice looks as good online as the care you provide in person.

Dental Branding

Your practice's personality should come through before a patient walks in the door. We build dental brand identities that communicate professionalism, warmth, and trust. From logo design and color systems to signage-ready brand guidelines, every element is designed to make your practice feel approachable and credible.

Dental Website Design

We design modern dental websites built around the patient journey. Service pages that explain procedures clearly, team photos that build familiarity, smile galleries that show real results, and clear calls to action that make booking easy. Every layout is designed to move visitors from browsing to booking.

Dental Web Development

As a dental web development company, we build dental websites on WordPress, Webflow, or the platform that fits your practice. Every build includes mobile responsiveness, fast load times, ADA compliance, and integrations with the tools your practice runs on, from online scheduling and patient forms to review platforms and Google Business Profile.

UI/UX Design

Dental websites serve patients, parents, referring dentists, and insurance shoppers all at once. We design navigation and page structures that give each visitor a clear path to the information they need, whether that is finding a specific procedure, meeting the team, or booking a first visit.

Local SEO and Digital Marketing

Most dental patients search by location. We build your site with local SEO at the core: service area pages, procedure-specific content, schema markup, and Google Business Profile optimization so your practice shows up when nearby patients search for the care you provide.

Your Practice Comes Through Online

Patients want to see your office, meet your team, and understand your approach before they ever call. We design dental websites that bring the warmth and professionalism of your practice into every page, from team photos and office tours to treatment explanations that put patients at ease.

Built to Fill Your Schedule

Every page is designed with one goal: turning visitors into booked appointments. Online scheduling, click-to-call buttons, new patient forms, and strategically placed calls to action are built into the site from day one, not added as an afterthought.

Designed for the Patients You Want to Reach

A family practice, a pediatric office, a cosmetic dentist, and an oral surgery group all attract different patients. We design messaging, service pages, and conversion paths around the specific patients your practice serves, so the right people find you and take action.

Local Visibility Built In

Most patients search for a dentist near them. We structure your site for local search from the start: location pages, procedure-specific content, schema markup, and a foundation your Google Business Profile can build on.

Your Team Can Keep It Current

Staff changes, new services, updated hours, holiday closures. Your website should never fall behind because it's too hard to update. We build CMS setups that let your front desk add content, update bios, and manage pages without calling a developer.

We Stay After Launch

We stick around after go-live with ongoing support for updates, optimizations, and new features. No starting over with someone new every time something needs to change.

Experience With Dental Practices

We have built websites for pediatric dental practices including BrightSmiles Pediatric Dentistry, Sprout Pediatric Dentistry, and Pediatric Dental Surgical Associates, creating digital experiences that earn parent trust and simplify the patient journey from first visit to ongoing care.

Let’s Get Started

Why Dental Practices Choose Striped Horse

Our Dental Web Design and Development Process

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01.
Discovery and Strategy
We start by understanding your practice, your services, your patient base, and what your current website is or is not doing for you. We review how patients find dentists in your area, what competitors are doing, and where your site creates friction, so every decision is grounded in real data and aligned with your growth goals.
02.
Content Architecture and Patient Journeys
Dental practices offer a range of services to different patient types, from routine cleanings to cosmetic procedures to pediatric care. We map service pages, provider profiles, location content, and booking flows before design begins. The goal is to help each visitor quickly find the care they need and take the next step.
03.
Design and Prototyping
We create wireframes and visual concepts that reflect the quality and warmth of your practice. Team photography, credentials, office environment, and patient testimonials are incorporated into layouts designed to build trust and drive appointments. Your team reviews and approves the direction before development begins.
04.
Development and Integrations
Once the designs are approved, we build your site on the platform that best fits your practice, such as WordPress or Webflow. Development includes responsive page templates, online scheduling integration, new patient forms, review platform connections, and CMS setup so your team can manage day-to-day updates without a developer.
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Launch and Ongoing Support
Before launch, we test across devices, browsers, forms, integrations, and key patient journeys. We review page speed, mobile usability, redirects, tracking, and local SEO foundations. Once live, we support new service pages, provider updates, seasonal campaigns, and ongoing optimization so your website continues to grow your practice.

WHAT OUR CLIENTS SAY

"They're great in every category, and not only the work they do is great, but they are very accommodating and communicative. I was very fortunate to have Danielle leading the web development team-- it was no easy task to take over a year-long project along with a bunch of new devs to work with into a working product in less than two months' time. One of the challenging project-wise for our university website project and she got the team doing good work and managed to get where we need to be. I will continue to work with her!"

Bryce Chapman
Marketing Communications Director, Gallaudet University

"They helped to make our website redesign a success. Danielle was a very quick communicator and patient with our team throughout the entire process. She was knowledgeable and always able to clearly answer my (many!) questions. Our team is very happy with the outcome of our new website. I would recommend Striped Horse to anyone looking for web design services."

Whitney Novellino
Director of Marketing, Magview

I can't say enough good things about working with the Striped Horse team in designing a new website for our Center at Stanford. They were fantastic -- really responsive, creative and solutions-oriented, hard-working and on-the-ball in all aspects of managing and executing a complex project like this. Their rates are quite reasonable given the incredible value you get from the work. And the outcomes are terrific - they created a great-looking, user-friendly site designed to optimize for our goals. My strong recommendation is: do not delay, and try to get the Striped Horse team to work with you on your project! You can't do better, and you won't regret it.

Jason Solomon
Executive Director, Stanford Center on the Legal Profession

“They ask all the right questions, understand the requirements and put forth their excellent design skills and problem solving to deliver above expectations. Would be thrilled to work with them again!"

Bianca Penaloza
Pledge 1%

“Danielle was fantastic. Quality, knowledge, customer service and communication exceeded expectations. I would recommend her in a heartbeat and will be using her again at some point in the future.”

Maxwell Hogan
League Commish

“They produced a beautiful landing page, were very quick to respond and really made the whole process very simple. They will be re-doing my entire website shortly. You won't be disappointed when you hire them.”

Joshua Johnsonc
Paul L. Johnson Interiors inc.

“The team did everything wonderfully!! Talented and creative professionals, exceptional communicators and efficiently worked, I really hope to engage with them again.”

Charlie Skinner
CEO, EMSI

"The team rocks! They're super efficient and gets things done, is highly knowledgeable, and taught me quite a lot about the process of building my site. I'd recommend them to anyone in a heartbeat."

Alec Holcomb
Owner, AlecHolcomb.com

"The team is amazing. Filled with visionaries and helped problem solve for all our our company needs. Will definitely use them again."

Nirav Patel
Owner, Complete Balance Solutions

"They have a can-do attitude that makes the process much easier & effective, it was a pleasure to get quick responses and support for all our issues and needed changes to the new website. I will definitely approach again in our next project!"

Yoni Eyal
Sequoia Life Settlements

"The team delivered a fantastic design. The designs not only looked good but they actually performed well. They produced tangible results (ie. more conversions)."

Devon Charles
Lead Marketer, Bluebearry

"Amazing in every sense! Worked with me to get exactly what I wanted, even when I changed my mind; was patient; took initiative; was creative. The list goes on and on. I will definitely hire again for future needs!"

Blakely Hull
Blakely Hull, Realtor
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Dental Website Design Agency FAQs

Do you work with general dentists, specialists, and multi-location practices?
Can you integrate online scheduling into our dental website?
How do you design dental websites that attract new patients?
Can you help our dental practice show up in local search results?
Will our team be able to update the website after launch?
Can you build before-and-after galleries for our dental work?
How long does a dental website project take?
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Striped Horse